How to Know When to Go for a Big Publisher or Self-Publish

Last week I had an inquiry from a new client who currently has a self-published book and small product line. She feels like it’s time to re-publish her book and wanted to talk about whether she should continue with self-publishing or move to a bigger publisher.

Since it seems like more and more of my subscribers are either authors, in the process of writing a book or thinking about writing one, I thought this would be a good place to talk about this for everyone’s benefit.

Many of my clients fit in one of the categories above and they come to me to help them create a blueprint for their life (first of all so they know what they want their life to look like) and then design how they will incorporate some type of
information products into the mix to at least partially put their business on autopilot so they can enjoy their life and have the money to do so.

When we look at the role being an author plays in this mix it has many different possibilities.

  • First it could be that you are using your book as a lead generator for your current or future business activities.
  • It could be the launching platform for a new direction in your business.
  • Or you want to increase your visibility in your industry and achieve celebrity status.
  • Or you just want to get on Oprah!

Whatever it is there are times when self-publishing is perfectly fine. there are other situations where it makes sense to get a big publisher to take your book.

There is another option, entrepreneurial publishing, which combines the best of both worlds in the way that only entrepreneurs could structure a win/win publishing deal. This is not an article to promote you working with me as your publisher, so if you want more details on how this works, contact me.

There are several useful questions for you to consider when making this decision that I had never put in this form before until the subject came up with my client.

So here’s what I gave her to decide:

  • What did the self-publishing do for your business?
  • What was the purpose of writing the book?
  • Did your book deliver on that for you?
  • How did it grow you list, get you new clients?
  • Why are you deciding to re-publish now?
  • What do you want to do differently?
  • Why were you thinking that a big publisher might be a good thing to do now?
  • What are you looking to have happen that you think a big publisher could accomplish for you?

Whether you are a first time author or an author who has published many books both ways, I think these questions should be answered before you decide which way to go with an future books.

Once you know what your intended outcome is, it’s much easier for us to have a discussion on the benefits of one type of publishing or another in your particular situation.

If you read the Blueprints for Manifesting Your Life article series in September, you’ll remember that one recurring theme that showed up in every article was that there are no hard rules in your life or your business. Everything should always be looked at on a case by case basis and also in terms of you as an individual.

In other words, don’t just do what you see someone else doing and assume if it’s good enough for them it will work out well for you. Let’s figure out what works best for you together.

I’d be happy to answer any question you have on this topic on my blog rather than emailing me individually–and yes you can use a fake name on the blog and nobody sees your email address if you want to protect your privacy.

Until next week, I’d love to hear your thoughts. Just comment on this post on my blog. http://www.YourBreakthroughToSuccess.com/blog

If you would like personal coaching or mentoring, send me an email detailing what you would like help with. As your mentor I hold a bigger vision for you than you hold for yourself. When you have faith and a team that believes in you, it gives you courage. When you don’t have to do it all yourself, all things are possible for you. Commit today to go for your dream 100%.

Lynn Pierce, the Success Architect, is the author of “Breakthrough to Success; 19 Keys to Mastering Every Area of Your Life“. For over 25 years she has taught people how to combine business and personal development to reach the pinnacle of success and live the life of their dreams. In addition, she is also the founder of one of the most exciting annual events for women entrepreneurs, “Women’s Business Empowerment Summit“. Now she shares her keys to success and life mastery with you. You can get the first five lessons of “Change One Thing, Change Your Life: A Personal Transformation System” at http://www.yourbreakthroughtosuccess.com

http://www.YourBreakthroughToSuccess.com/blog

Product Launches FINALLY Dead?

OK this is REALLY surprising. I just saw a video called The Death of Product Launches”…and it’s by Mr. Product launch himself – Jeff Walker!

It’s a completely different take on launching a product without all the hype.  Jeff is really good about giving away great content so go watch the video.  I guarantee there’s stuff in the video that you’ve never heard before:

http://tinyurl.com/579mcs

Jeff is the only person you need to know when it comes to launching anything new in your business!

And speaking of video, I hope you took a look at the Mike Koenigs short  video yesterday on choosing a video camera.  Today he has a follow-up on “Are the best Web videos made with Macs or PCs?”

http://tinyurl.com/6n5xxh

These short videos Mike is doing are well worth watching.

He discusses:
– the benefits of each system
– the features and options you should look for
– brands
– what software to get
– where to get the best deals

Whether you’re a newbie or advanced user, you’ll enjoy this video.

http://tinyurl.com/6n5xxh

By the way, this is exactly the type of video content you want to take and blast out all over the Web to get top rankings, traffic and leads.

Send this to anyone you know who’s thinking about making the switch” or thinking about getting a new computer.

http://tinyurl.com/6n5xxh

Important List-Building Tip: Video Cameras

Just last week I had 2 different people call and ask me what kind of video camera they needed or if they could use the built in one on their laptop.  This is not my area of expertise, but it is what Mike Koenigs knows. Mike is not only a good friend, but one of the returning faculty members two years in a row at my Women’s Business Empowerment Summit-he really knows his stuff!

It’s no secret that you need to embrace online video if you want to build your list. I don’t know about you, but when I look at all the options, formats, brands and models, it makes my brain hurt.

My partner, Mike Koenigs made a video he wanted me to share with you –

http://tinyurl.com/5w98ef

It’s called –“The Video Camera Buyer’s Guide: What to Buy and Where to Get It.” It covers everything from the $100 Flip cameras and Webcams all the way up to the $4,000+ HD “prosumer” models.

He also talks about microphones and accessories. It’s easy to understand and Mike knows what he’s talking about. He’s been producing videos for almost 20 years a and made a feature film.

It’s my gift to you.

http://tinyurl.com/5w98ef

Tomorrow I’ll send you another video that you’ll love. If you’re in the market for a new computer or have been thinking about switching from PC to Mac, you’ll love it.
Please share this with your friends!

http://tinyurl.com/5w98ef

What’s New

Quote to Contemplate

“You always have time for something you really want to do.”
Lynn Pierce

Is how you’re spending your time making you happy?

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
What’s New
Thank you for all your emails about the breast cancer series.If you didn’t read all 3 articles they are posted on my blog linked to below in “Quick Links”. It touched so many of you and I read every one of your emails.

I do wish you would post to the blog so everyone could benefit from your thoughts!

Last week I drove back to Scottsdale and picked up my dogs. Sam & Spike, my mother & son Yorkies are 11 & 13 years old. Sam is losing her sight and it’s been a challenge to get her oriented
to a new place with way to many stairs for her taste. But it’s so great to have them here.

If anyone knows of a good place to get a doggie door that can go in a sliding glass door and still lock, let me know.

I got a call this morning from a totally frustrated friend who is feeling ressure from a job he’s outgrown and it’s interferring with his ability to live the life he really wants to live and do the work he knows would take him happier. But for right now he feels trapped.

I have a close friend that has really been getting upset with me lately. Really it’s more like lifestyle envy.

She texted me the other day and I was just going in for a massage. Then yesterday when I returned her voicemail I was on my way back from a wonderful lunch with a friend overlooking the ocean at the Ritz Carlton in Laguna Niguel.

I have a friend coming to visit me for a 5 day weekend this week, and here she was, overwhelmed with work and wanting to know how every time she calls me I’m either walking on the beach, out to lunch with friends, getting a massage or taking a long weekend trip. She finally just said to me, “Don’t you ever work?”

The answer obviously is yes, but the difference between how I do and how most people do it is the topic of this week’s article.

How to Really Live Life on Your Terms

Do you love the life you’re living right now?

Do you love it so much that if later today you suddenly found out that you have more money than you and everyone you care about could spend in 3 lifetimes, would you still be living the way you are right now?

I’m assuming when you answered that question there was at least something minor you’d change even if you’re pretty much already living the life of your dreams. What are those things and what would it really take to shift those right now? If you believe it’s not possible, why not?

I’ll bet you anything that with some strategic coaching, you’d shift that belief in no time. I know this because I’ve seen so many of my clients do just that.

So what if you have some major parts of your life that are not what you would choose?

Major things may be the easier things to shift, so that should be good news for you. The little things that appear to be non-negotiable right now are usually the places you are blocked.

If you’ve ever taken one of my classes or seen me speak you’re probably familiar with the simple 5 point personal inventory my clients do on a quarterly basis-some more often depending on how quickly their life is unfolding.

Your Personal Inventory:

  1. Why are you in the relationships you’re in?
  2. Why do you do the work you do?
  3. Why do you work at the particular place/company you work?
  4. Why do you spend your free time the way you do?
  5. Why do you live where you live?

I could do a two hour class just on what comes out of answering those 5 questions! But there are two main things to keep in mind:

#1 The answer is not, “I don’t know, that’s just the way it is.”
#2 Now that you’ve looked at those 5 areas of your life you have a choice.

So let’s look at that choice. How do I live a life that is so different than the majority of people? I planned it that way. I started consciously creating my life right out of school.

The way I live has nothing to do with how much money I have. It is strictly a choice.

In the 30 plus years I’ve been designing my life I have been married and I’ve been single. I’ve moved to more places than I can count, most of them top vacation spots that other people only spend a week or two in. And I’ve made lots of money and I’ve also been broke-more than once.

The common thread is that a long time ago, as a teenager, I made a choice to live my life on my terms. I decided what that looked like for me and I’ve never waivered on that being my top priority. It really is that simple.

Besides doing the personal inventory, if you are a subscriber to my ezine, then you received a special report called, “What Do You Stand For; A No B.S. Guide to Creating Your Own Personal Manifesto”. I would suggest you find it and do it this weekend. That will give you a huge amount of clarity if you take it seriously and really create your statements from a thoughtful place.

I keep my schedule very flexible becasue I like fluidity in my life. I have a spiritual practice or morning ritual, if you want to call it that, that takes up the first 3 hours of my day. As I increased the things I do during that time I told myself I wanted to wake up earlier to do it and I have. I haven’t used an alarm in over 10 years.

It’s all a choice, but what’s different about these choices and the reason they work to make amazing shifts in your life with little or no effort on your part is how they are made. You are designing your life knowing your priorities and the ‘why’ behind every single choice in a way that you have most likely never thoguth about before.

So start with those two actions steps, the personal inventory and the personal manifesto and let me know what happens for you-on my blog, please!!!

Until next week, I’d love to hear your thoughts. Just comment on this post on my blog. http://www.YourBreakthroughToSuccess.com/blog

If you would like personal coaching or mentoring, send me an email detailing what you would like help with. As your mentor I hold a bigger vision for you than you hold for yourself. When you have faith and a team that believes in you, it gives you courage. When you don’t have to do it all yourself, all things are possible for you. Commit today to go for your dream 100%.

Lynn Pierce, the Success Architect, is the author of “Breakthrough to Success; 19 Keys to Mastering Every Area of Your Life”. For over 25 years she has taught people how to combine business and personal development to reach the pinnacle of success and live the life of their dreams. In addition, she is also the founder of one of the most exciting annual events for women entrepreneurs, “Women’s Business Empowerment Summit”. Now she shares her keys to success and life mastery with you. You can get the first five lessons of “Change One Thing, Change Your Life: A Personal Transformation System”at http://www.yourbreakthroughtosuccess.com

http://www.YourBreakthroughToSuccess.com/blog

Must See Resource:

Over a month ago I added this to my morning ritual and I absolutely love it!
It’s free and it gets my day off to such an incredibly positive uplifting start
and it’s just plain fun. This is a powerful way of manifesting what you want in
your life, again with pretty much no effort on your part-just a few minutes of
watching these 2 minute movies.

Check it out, I think you’ll be as excited about adding this to your day as I am!

http://mindmovies.com/vid1/?11502

What a day!…But I think it’s finally fixed

I’ve had quite a challenging day with several technical difficulties. You already know this if you’ve ordered the program below that’s on sale for 70% off only to have your order zero out at checkout or not get the thank you email, or having trouble with the download link.

It really was one of those days, but everything is working now on an order form instead of the
shopping cart, so you can order now and be assured of it going through properly. You’ll know you’re in the right place if the order form has an old blonde photo of me. I thought it was more
important to get it fixed and get this out to you than worry about the old header on the page.

http://lynnpierce.com/products.html (It’s the 2nd program down from the top)

Now that it’s fixed I’m going to take a long walk on the beach and have a nice glass of wine.

If you already ordered and you didn’t receive a personal email with the pdf attached, I think we got it to everyone, but just in case, reply to this email and we’ll get it out to you right away.

If you missed this yesterday and you’re wondering what in the world I’m talking about, here you go.

Because of all this disruption and the fact that it took all day to figure out what was causing it, I’m going to extend this offer another 12 hours to apologize for any frustration you may have experienced attempting to order. If you’ve already grabbed your copy, who could you forward this email to that would get benefit from a transformation in their life?

This is a very exciting time of transition and also transformation today with the election being held in the U.S. This year more than any other in recent history it’s impact is being felt all around the world.

I’ve stayed out of all the “the sky is falling” marketing tactics because I really don’t believe it and I don’t think you do either. But there is something very important that is taking place. There is a huge shift taking place and I think that my subscribers are aware enough that you already know that.

It’s time for all of us to kick it up a notch and go to the next level of what our role is on the planet. And that starts with really clearly understanding who you are and the impact you can have in shaping your world and manifesting the life you really choose to have.

So I looked at what I can do to help that process along and…

For the next 24 hours, in honor of our U.S. Presidential election, I’m holding a 70% off sale on my flagship program, “Change One Thing, Change Your Life; A Personal Transformation System”.

So when you click the buy button, instead of $97, you can grab this for only $29 today!

http://lynnpierce.com/products.html (It’s the 2nd program down from the top)

It’s a pdf so you can start doing the daily lessons immediately.

With this amazing success system, containing 40 daily lessons to shift your perception of who you are and what you are capable of, you could experience the same shifts many others have; allowing you to immediately start attracting more prosperity and abundance into every area of your life.

You could see your life change dramatically in no time at all. I’m serious, this is not hype. Simply do the daily lessons-it doesn’t even take 10 minutes!

http://lynnpierce.com/products.html

This is the program I consider to be a foundational step for all of my students as well as in my
own continued personal growth as I continually cycle through the 40 days of lessons. I wrote it and I’ve continued to do the lessons for over 7 years now. It works!

This offer comes from my heart as a way for you to do something so simple that could have a
profound impact on increasing the quality of your life in a very short amount of time.

http://lynnpierce.com/products.html

Students of mine that use this program as part of their daily spiritual work have manifested many wonderful things in their lives including new clients, increased income, career opportunities and new love relationships-some almost, some immediately after writing it as part of daily lesson!

What is it that you want to manifest that seems to be just outside your reach? Let Change One Thing, Change Your Life literally take you by the hand to create the life of your dreams, starting today.

Do it now. What are you waiting for?

http://lynnpierce.com/products.html

I’ve never done this before so take advantage now…

This is a very exciting time of transition and also transformation today with the election being
held in the U.S. This year more than any other in recent history it’s impact is being felt all around the world.

I’ve stayed out of all the “the sky is falling” marketing tactics because I really don’t believe it and I don’t think you do either. But there is something very important that is taking place. There is a huge shift taking place and I think that my subscribers are aware enough that you already know that.

It’s time for all of us to kick it up a notch and go to the next level of what our role is on the planet. And that starts with really clearly understanding who you are and the impact you can have in shaping your world and manifesting the life you really choose to have.

So I looked at what I can do to help that process along and…

For the next 24 hours, in honor of our U.S. Presidential election, I’m holding a 70% off sale on my flagship program, “Change One Thing, Change Your Life; A Personal Transformation System”.

So when you click the buy button, instead of $97, you can grab this for only $29 today!

http://lynnpierce.com/products.html (It’s the 2nd program down from the top)

It’s a pdf so you can start doing the daily lessons immediately.

With this amazing success system, containing 40 daily lessons to shift your perception of who you are and what you are capable of, you could experience the same shifts many others have; allowing you to immediately start attracting more prosperity and abundance into every area of your life.

You could see your life change dramatically in no time at all. I’m serious, this is not hype. Simply do the daily lessons-it doesn’t even take 10 minutes!

http://lynnpierce.com/products.html

This is the program I consider to be a foundational step for all of my students as well as in my own continued personal growth as I continually cycle through the 40 days of lessons. I wrote it and I’ve continued to do the lessons for over 7 years now. It works!

This offer comes from my heart as a way for you to do something so simple that could have a profound impact on increasing the quality of your life in a very short amount of time.

http://lynnpierce.com/products.html

Students of mine that use this program as part of their daily spiritual work have manifested many wonderful things in their lives including new clients, increased income, career opportunities and new love relationships-some almost immediately after writing it as part of daily lesson!

What is it that you want to manifest that seems to be just outside your reach? Let Change One Thing, Change Your Life literally take you by the hand to create the life of your dreams, starting today.

Do it now. What are you waiting for?

http://lynnpierce.com/products.html

What’s New

Quote to Contemplate

“Your emotional state is always reflected in your physical body as health
or illness.”

Lynn Pierce

Are you  responding from love or are you angry and stuffing your emotions?

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
What’s New
I have absolutely loved being home for over two weeks now.  With all the travel I normally do this feels like an extended vacation. And except for 1 cloudy day this week, the weather has made my daily beach walks a true joy.  I’ve very happy in my new home.

This weeknd I’m going to clean up the last few piles to put away in my office and then it’s time to move on to decorating-much more fun than unpacking. I had the fabulous P.K. Odle of http://FengShuiAdvantage.com come and feng shui my house. Things are already moving in a wonderful direction! And P.K. has given me specific things to brign into the house to make it even better.  I would highly recommend her services.

Thanks to Zna from http://fastestfatburn.com for her blog comment about last week’s article, part one of this series. I’d really like to see more people post comments with your thoughts.

Again, I would suggest that you forward this ezine to anyone you know that has had breast cancer or knows someone who has and have them become a subscriber so they get the next  issue where I’ll reveal the rest of the story, the most impactful part, that changed the coure of my life.

Today I’m sharing with you my personal journey to a cure that took place within 30 days of being diagnosed with no recurrence in almost 10 years. I’m doing this in terms of my philosophy about what really needs to be healed.

Because I haven’t gone public with this before even in the second week it still makes me a little nervous about doing these articles because it was so personal and not the general accepted course to follow.

So I would really appreciate your support in posting your thoughts to the blog. I know that this may not be an easy subject for you to speak about either, but writing your feelings does help.

NOTE: I do have to say that this is my personal experience and I have no medical training and nothing I share with you should be taken as medical advise.  You should always consult your doctor before undertaking anything you read about.