Quote to Contemplate
“Starting with the end in mind is not enough if you don’t know why you’re going there.”
Do you know why you’re going there?
I have a little bit of a rant for you now.
I’ve noticed that lately there seems to be people popping up from all different areas of expertise claiming to have a great sales system. Well, from what I’ve seen most of them don’t know what they’re talking about. This is really upsetting to me because it’s such an important foundation of your business and I hate to see you mislead into using a faulty or dysfunctional system.
Some of these ‘experts’ have no real experience as a salesperson at all, while others have a brief sales background and are just repeating the basic sales training they received on the job. And sadly, some of them are trying to make a fast buck thinking that’s what you need to make it in this economy-and that part’s true, you do need help with this.
But make sure if you’re going to get a sales program that you get it from someone who truly has the track record of being in the trenches of sales, management and sales training over the long haul.
For example, I spent 25 years in sales as a full time career and have trained everyone from veteran sales people to people who have never sold anything and don’t want to look or feel like a salesperson now.
There’s an art and a finesse to sales, and if done properly, a great sales and communication system can turn this part of your business into a very enjoyable, relaxed and profitable process.
Now that I think about it, I have more to say on this so I think I’ll do something special for you next week. Look for an email from me about Getting to Yes Without Selling the first part of the week because I think we need to talk about conscious selling.
Today’s article is on publishing and how you choose which style of publishing works best for you. As a disclaimer I do have my own imprint, Genesis Publishing, with Morgan James Publishing.
We are still having beautiful summer like weather here in San Diego. It’s going to be around 80 so my beach walks are very enjoyable right before sunset. I walk for an hour. Last night I went from sunshine to sunset and the orange sky. Then as I walked up the steps from the beach I saw a beautiful full moon that appeared to be hanging right over my house.
My dogs have adjusted well too, although they really don’t appreciate the beach. Spike is sitting on my lap now as I’m typing.