You Can Create Your Own Products and Be the Guru

I was just reading Jerry’s comment on the “3 Ways to Position Yourself” post below and he commented on how he could relate to the story of the woman who came into my program thinking she had one passion and it turned out she had one that was much bigger and way more lucrative and also my ability to “see” what she couldn’t. You can read the rest of his comment with that post, but he ended by asking what services offer to, in his words, “help me identify and implement action that can get me going in pursuit of a gratifying and fulfilling vocation.”

To answer Jerry’s question. A place to start on the low end would be getting my book on Amazon y clicking on the cover on this blog site. That’s not the fastest way to make things happen and if you’re the kind of person that does better when someone’s holding you accountable, which most people do, there are other options.

I do have different ways I work with people depending on how quickly you want to get things accomplished. I think the best way is always to show up at a location, spend a couple days together and just get it done. No more talking about it, just do it. I do that as a small group closed door intensive, but not on a regular schedule, and I don’t have another one planned. I also do a limited amount of private mentoring clients at $1500 a month with weekly sessions for a 3 month minimum.

One reason this is such a hot topic is that most of the gurus teaching product creation are really teaching packaging and marketing of a product-not creation, so if you don’t already have your topic and your content nailed down, what are you going to do with what you learn at one of those $5000 weekends?

I’m not going to name names, since a lot of these gurus are my friends, but I know many people who start at the part where you already have whatever it is you’re going to be selling all ready to go. Why? Because they don’t know how to teach you to find ‘your topic’, not just ‘a topic’. They don’t know how to draw real content out of you, out of your passion. In fact a lot of these guys, and I don’t hold this against them, because it’s not what they’re an expert at, but they tell you to create content by just interviewing a bunch of people!

That’s not your content! It doesn’t do anything to position you as an expert, and this whole Napoleon Hill was a reporter and made his fortune by interviewing other people is a cop out. You’ve got great content inside you, now you just need to get it out. And your content will be so much more powerful than simply interviewing other people. If you’re going to build a following, it’s because of who you are and what you have to teach, not because you know how to ask question on the phone. Anybody can do that.

The post Jerry commented on resonated with several people who emailed me and didn’t post a comment, and I answer those emails by asking them to post a comment so everyone can benefit from the answer to their questions because that’s the only way I can answer. There just isn’t enough time for me to answer everyone individually, sorry. I get plenty of comments like “It must be meant to be because you really spoke to me!!”, and one woman who said if I would organize a live event in the Bay area to teach everything I’ve been talking about, she would get at least 10 people there.

I love to teach and if I had time I would blog and answer your questions all day long, but I have other projects. I’m actually doing a small mentoring group at my home this weekend, the last event before I move to Maui the middle of the month. I may consider doing a live event over the summer if you’re really serious about taking action and not only discovering your passion, but also allowing me to help you consciously design your life blueprint so you can live the life of your dreams, because personally, I don’t see any reason to live any other way. And then together we’ll create what your product line will be and what your business is going to look like and I’ll teach you the sales and communication skills you need to make your business a success.

Well, that’s what I would teach if I was going to do this and I’m not kidding, this isn’t a marketing ploy, I really don’t know if I can fit it into my schedule before Women’s Business Empowerment Summit in August, given the fact that I’m just moving to Hawaii. If I do decide I can do it, is there anything else you’d want to learn or does what I’ve said about cover it?

Lynn Pierce, the Success Architect, has taught people how to combine
business and personal development to reach the pinnacle of success
and live the life of their dreams for over 25 years. In addition, she is also
the founder of one of the most exciting annual events for women entrepreneurs,
“Women’s Business Empowerment Summit”. Now she shares her keys to
success and life mastery with you. You can get the first five lessons of
“Change One Thing, Change Your Life: A Personal Transformation System”
at http://www.yourbreakthroughtosuccess.com

2 thoughts on “You Can Create Your Own Products and Be the Guru”

  1. Hi Lynn,
    Your post hits home with me in a huge way. I’ve spent the last 2 years or so chasing the wind online (and spending a ton!) but learning all the “outer ring” aspects like marketing, sales copy, writing articles, etc., etc., etc.

    Yet my hang up is finding what it is I can be an expert at to create products around. Sometimes I think it’s one thing and I’ll do a little research and get discouraged at the market yet I know of at least 2 gurus (really good ones by the way) who are making a killing in that particular market. But for some reason I keep talking myself out of it.

    So, I think some more and to be honest I just can’t find “that” niche for me. I feel like I’m tied up because once I get that piece of the puzzle I think I could move rather quickly. But like you said, most of the material out today doesn’t really show or teach you how to dig that out…most assume you already have that or just tell you to use PLR materials which I really don’t want to do.

    Do you have a “worksheet” or such that can walk a person through the steps or is it something that quite honestly you have to do in person with someone?

    I own my own ad agency and I’m ready to be liberated and generate an online income that doesn’t rely on the whims of others as far as my income. Just last month I took a big hit in my monthly income because some clients are cutting back because of the economy. I’m tired of living with uncertainty and I never ever want to go back to the corporate world if possible. At least I have some level of freedom now but it’s still not where I desire to be. Plus, since I’m a “one-man-shop”, my income has a cap because I can only do so much by myself in this particular setting.

    I guess I’m just frustrated because I know I have it in me and everyone around me believes that as well – especially my wife.

    Another thing the gurus say is just do it, it doesn’t have to be perfect in the beginning. That is another one of my hang-ups. I just don’t see how you can present yourself as a “guru” and put something out that isn’t top notch just to get started.

    I know that’s my issue and you “can’t wait for all the stoplights to turn green before starting a trip” but I’m just being honest. I guess I’m meticulous in some ways and that is another thing that could be keeping me from getting started.

    Sorry to ramble…your post just really hit home with me and I’m tired of being stuck!

    Thanks!
    Van
    http://www.apexmarketinganddesign.com

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